Forget about aging in place, baby boomers want to thrive in place


Baby boomers’ disdain for growing older may have led to the undoing of the practice — as it relates to real estate and home renovation — of aging in place.

A new executive summary released by the digital home services marketplace giant HomeAdvisor posited that nobody wants to be labeled old and, for that reason, the concept of aging in place must be supplanted by the idea of thriving in place.

Sure, it may sound like so much marketing hooey, but baby boomers have fallen behind in making homes friendlier and more useful to the inhabitants, the results of a pair of surveys have found.

With 61 percent of homeowners 56 years old and older planning to stay in their homes indefinitely, almost two-thirds of respondents believe their home’s layout is adequate without any aging-related improvement.

More than three-quarters of these homeowners have never completed a single, aging-related renovation, results indicated.

“There is a disconnect between the perception of aging in place — adding grab bars and installing wheelchair ramps — and the reality that many design features can enhance the livability of a home for all ages,” the summary concluded. “Among homeowners who’ve never considered an aging-in-place renovation, 40 percent say it’s because they don’t have a physical disability that requires it; 20 percent say they don’t consider themselves old enough yet for such a project.”


Read more here at the Daily Reporter…

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